Product Photography is the photography of products. It differs from press photography, which concentrates more on events and news events. Product photography focuses more on how a product looks, what it’s made of and its features. It also involves the process of photography that one can use in order to make an item look better. Although some people may see product photography as nothing more than a plain photograph, it is actually more than just a photo. Product photography has many elements that make it different from other photography styles.
DEFINITION. Product photography is essentially a style of commercial photography which has the objective of presenting a product from the best possible visual representation possible. Good Produktfoton photography takes into consideration the different tools of proper lighting, appropriate background materials, precise camera position with appropriate depth of field, beneficial camera angles and carefully edited images. The end product will end up looking as good or even better than if the photographer hadn’t taken any product photography steps at all.
PHOTOSynthesis. The first and most important element of product photography is to be able to capture photos without much effort. Many people may think that using a standard camera and lighting setup will make for a good product photo, but there are several elements that make for a great product photography: the background, the foreground, and the angle of the camera. If you take product photos with your personal camera or a rental camera and do not include any of these elements then you will not be able to create a clear and defined photo.
SELF SET UP. Some people think that it is more difficult to use studio products photography than they would have imagined, but it is actually quite easy. The key to a good product photography is having an easy to set up and take down setup for shooting. The best way to set up your equipment and create an easy to shoot setup is to shoot one frame then simply place the camera in the desired position on your body.
CAMERAS & Lenses. Another important factor to remember when taking product photography is to choose the right lens and camera settings. You should take note that different lenses give you different shots, so make sure that you are taking product photographs that utilize the lens perfectly. For instance, you don’t want to take product photographs if you are trying to emphasize the shape of a product by using a wide angle lens.
DYNASTY Lenses. There are many different types of soft lenses available, but you should opt for as many different types of soft lenses as possible. This will allow you to produce unique and effective product images. It will also make it easier for you to create different types of product photography, because each lens will take a different type of picture. By using different types of soft lenses in your photos, you can make each product image look unique.